See where customers move and where they stay.
CountPort uses the cameras you already have to build color maps showing where customers spend the most time. It measures people passing by, people who look, and how long customers stay, on both the camera view and the floor plan. The data is anonymous, and all video is processed on-site.
Works with the cameras you already have · Anonymous · Video stays on-site
Example: color maps of people passing by, people who look, and how long customers stay, generated from one overhead camera view.
See how customers move through your store.
Accurate color maps that run on the cameras you already have, showing every way that people move through the store.
Accurate movement maps
The software turns anonymous customer movement into color maps that show where customers spend the most time, and it remains accurate in real, busy stores.
Camera view and floor plan
View the same busy areas in two ways: laid over the live camera image, and mapped onto a top-down plan of your store.
Every kind of movement
Measure people passing by, people who slow down to look, and how long customers stay, so you can see traffic, attention, and interest.
The camera view and the floor plan.
The same busy areas, shown in two ways. Lay the color map over the live camera image to brief store teams with the scene in front of them, or map it onto a top-down plan of your store to plan the layout and compare locations.
- The camera view helps you make decisions inside the store, with the area in view.
- The floor plan helps you plan the layout, assess leasing, and compare stores.
- Both views are built from the same anonymous data.
From walking past to standing still.
A single color map cannot tell the whole story. CountPort separates traffic, attention, and interest, so you know not only where customers went, but how much attention each area received.
People passing by
The number of people who move through an area at all, which is the total traffic a display, aisle, or entrance receives.
People who look
The number of people who slow down and turn toward an area, which shows the attention it actually receives.
How long customers stay
The number of people who stop and remain in an area, and the time they spend there.
From a camera feed to a map you can act on.
Connect your cameras
CountPort works with the overhead cameras you already have. No new hardware is required.
Track movement on-site
The software runs on a computer inside your store and follows anonymous movement across the floor. It does not record faces or identify individuals.
Build the color maps
Movement becomes color maps on the camera view and the floor plan, separated into people passing by, people who look, and how long customers stay.
Explore and compare
Compare areas, time periods, and stores, and add zone and route analytics to follow the full path customers take from entrance to purchase.
Follow the full customer journey.
Add zone and route analytics on top of the color maps to map the full path customers take from entrance to purchase, and to compare zones across departments and stores.
The color maps are built on anonymous movement: combined paths and time spent, never identities. CountPort does not use facial recognition and does not identify individuals. All video is processed on-site, inside your store, and only the measurements you choose are shared. This reduces privacy risk and simplifies data-protection review. Read the privacy details ›
Map the movement in one store.
Request a demo on the cameras you already have, and see how the color maps answer the layout questions your team already has.
Request a demo